Privacy Policy

Introduction

Hear For Life ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website hear4.life or use our hearing healthcare services at our locations in Lufkin, Dallas, and Sulphur Springs, Texas.

Please read this privacy policy carefully. By using our website or services, you consent to the practices described in this policy.

Information We Collect

Personal Information You Provide

When you fill out a contact form, schedule an appointment, or communicate with us, we may collect:

• Full name
• Phone number
• Email address
• Preferred location
• Reason for your inquiry (e.g., hearing evaluation, repair, insurance questions)

Information Collected Automatically

When you visit our website, we may automatically collect:

• IP address
• Browser type and version
• Pages visited and time spent on pages
• Referring website or advertisement source
• Device type and operating system

Marketing and Analytics Data

We use UTM parameters and cookies to understand how visitors find our website. This helps us measure the effectiveness of our marketing efforts and improve your experience. This data may include the source, medium, and campaign name that brought you to our site.

How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and schedule appointments
• Provide hearing healthcare services
• Send appointment reminders and follow-up communications
• Improve our website and services
• Analyze website traffic and marketing effectiveness
• Comply with legal obligations

How We Share Your Information

We do not sell your personal information. We may share your information with:

• Service Providers: Third parties who help us operate our website, process forms, or deliver services (e.g., form processing services, analytics providers)
• Insurance Companies: When necessary to process claims on your behalf, with your consent
• Legal Requirements: When required by law or to protect our rights

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your experience and analyze site traffic. We use:

• Google Analytics: To understand how visitors use our website
• Essential Cookies: To enable basic website functionality

You can control cookies through your browser settings. However, disabling cookies may affect your experience on our website.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

Your Rights

You have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information (subject to legal requirements)
• Opt out of marketing communications

To exercise these rights, please contact us using the information below.

HIPAA Notice

As a healthcare provider, we are committed to protecting your Protected Health Information (PHI) in accordance with the Health Insurance Portability and Accountability Act (HIPAA). Information collected through our website contact forms is used solely for scheduling and communication purposes.

For detailed information about how we handle your health information, please request our Notice of Privacy Practices at any of our office locations.

Children's Privacy

Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by the "Last Updated" date at the top of this page. We encourage you to review this policy periodically.

Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us: